Watchmaker hand-assembling a mechanical watch on marble bench
Bespoke · Genève · Est. 1974

What will be your next watch?

Design a mechanical wristwatch from 300+ hand-photographed parts. Assembled by our watchmakers in Switzerland. Shipped in 21 days. One watch, one owner, one story.

  • 2-year warranty
  • Free worldwide shipping
  • 30-day returns
12,400+
Watches assembled
300+
Parts to combine
21 days
From design to delivery
4.9 / 5
Verified reviews

Truly one-of-one

No two Chronards leave the atelier alike. Every combination — case, dial, bezel, hands, band — is yours to keep, forever.

Hand-assembled

Every watch is built by a single Swiss watchmaker from start to finish, and signed on the caseback.

Guaranteed for life

2-year full warranty and a lifetime service programme. We built it — we look after it, always.

Signature pieces

Three from the bench.

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How it works

From idea to wrist, in 21 days.

STEP 01

Design it

Combine 300+ hand-photographed parts in the live configurator. Preview in real time.

STEP 02

We build it

A single Swiss watchmaker assembles, regulates and tests your piece over 10 working days.

STEP 03

You wear it

Shipped worldwide, insured, in a signed presentation case. Yours to keep.

"It feels like they read my mind, then made it in steel and gold. I'll wear this piece for the rest of my life."
— Julien M. · Owner of Chronard N° 8341

Your watch. Your rules.

Nothing off the shelf. Nothing mass-produced. Just the exact watch you've been drawing in your head.